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The Personal and Financial Data requested are processed by Lorena Martell, (hereinafter "Lore"), with no address in San Luis Potosí, San Luis Potosí, with the following primary purposes:
· Database updates;
· Creation of your account for the sale of services and products;
· Online purchases;
· Products and services section;
· Pick up order andproduct(s) delivery;
· Notify you of the current status of your special order, merchandise in custody or under repair;
· Carry out the payment process and the corresponding billing, if required;
· Address doubts, complaints, comments, suggestions, clarifications, returns and follow up on them;
· Service quality;
We may process your Personal Data for the secondary purposes listed below.
· Send you promotions, advertising, benefits and discount coupons from Lore and from those companies belonging to the same corporate group as subsidiaries, affiliates, affiliates, controlled or controllers and, even, from third parties that are our business partners; · To carry out the analysis that allows you to offer and, where appropriate, grant you financial products and/or services in accordance with existing regulations;
· To know your consumption habits, tastes and preferences to offer you those products that suit them;
Prepare marketing studies, market segmentation, statistics; and
Invite you to participate in our events, contests, sweepstakes, promotions and activities on social networks, website, store, mobile application, call center, etc., in which, as part of the mechanics, we may request images, photographs or videos of themselves to publish them in electronic media or mass media. In the event of being a winner, we may contact you for the delivery of the corresponding prize and we may publish your name and images, photographs or videos of you in electronic media or mass media to evidence such delivery. When the delivery of the prizes is carried out through a third party, we may transfer your personal data with said third party to contact you and deliver the corresponding prize.
Additionally, you can limit the use or disclosure of your Personal Data to stop receiving advertising or promotional messages, registering your phone number in the "Public Registry to Avoid Advertising" of the Procuraduría Feder del Consumidor. For more information on this, visit the website www.profeco.gob.mx
We will refrain from selling, leasing or renting your Personal Data. Notwithstanding the foregoing and based on the provisions of articles 36 and 37 of the Federal Law on Protection of Personal Data Held by Private Parties and 68 of its Regulations, we may transfer your Personal Data without your consent to: (i) national or international companies of the same group, such as subsidiaries, affiliates, affiliates, controlled or controllers of Lore for the purposes established in this Privacy Notice, (ii) third parties to deliver your order, to send you offers and /or advertising or to prepare market studies or surveys and (iii) third parties, national or foreign consultants or auditors to carry out monitoring processes for compliance with applicable legislation and our internal policies, procedures, guidelines, manuals or protocols.
On the other hand, we may transfer your Personal Data to third parties with whom we have a contract, such as Financial Institutions, which may carry out the analysis to offer you and, where appropriate, grant you financial products and/or services in accordance with the regulation applicable and to carry out any activity necessary for such purposes.
By virtue of the foregoing, said persons may not use the information provided by Fusión in a manner other than that established in this Privacy Notice. These transfers of Personal Data will be carried out with all the appropriate security measures, in accordance with the principles contained in the Federal Law on Protection of Personal Data Held by Private Parties, its Regulations and the Guidelines of the Privacy Notice (hereinafter and jointly "The Legislation").
In addition to the information you provide us, Lore may collect information such as the user's IP address, MAC address, browser type, domain name and specific pages within the site through which you accessed, as well as the time of interaction with the Lore website, cookies and web beacons in order to fill statistics on the browsing behavior of our users. The personal information you provide us is stored in controlled databases with limited access. In the case of the use of cookies, the "help" button found in the toolbar of most browsers will tell you how to avoid accepting new cookies, how to make the browser notify you when you receive a new cookie or how to disable all cookies.
Your Personal Data will be processed based on the principles of legality, consent, information, quality, purpose, loyalty, proportionality and responsibility in terms of the Legislation. The confidentiality of your personal data will be maintained by effectively establishing and maintaining administrative, technical and physical security measures, to prevent its damage, loss, alteration, destruction, use, access or improper disclosure.
In case of making any modification or update to this Privacy Notice, you will be informed on the Internet pages www.loremartell.com
Last update: November 30, 2022
